NTV’s Flavia graces the 7th #PRAUhealthrun

NTV's Flavia graces the 7^th PRAU health run

 

NTV's Flavia participated in the 7^th PRAU health run which was on Thursday October 27, 2016.She was the chief celebrant at the run.Flavia was invited by PRAU as the guest for the October run. Over 15 people participated in the run. The participants were PR practitioners in Uganda and some of Flavia's fan club members. PRAU's Monthly run promotes health living and professional networking.

 

It was the first time for PRAU to host a practicing media personality. No wonder the PRAU president had this to say "This opportunity gives us a chance to learn from her" Cynthia thanked all the GC members who were able to come for the run. Flavia surely loves to Keep Fit even if she has a busy Schedule. She participated in all the PRAU sessions of warming up and running.

Flavia received a certificate of appreciation form the PRAU president Cynthia Mpanga. "Yes, am very happy to take some time off and run with the PRAU team. What they are doing is very noble – to try and keep their hardworking members fit while achieving the highest success in their careers. For that I applaud them. See you PRAU next Thursday!" This is what Flavia posted days before the run.

Housing Finance bank was the official prize sponsor in terms of umbrellas for the October PRAU run. It was represented by Kiwooma Victoria.URA's Ian pledged to give twenty (20) clocks for the next PRAU Run.PR president also told participants that PRAU intends to hold the PRAU end of year party in December. PRAU president thanked Coca-Cola for being a PRAU run refreshment sponsor by providing Dasani water from the start.

Flavia Tumusiime is a Ugandan actress, radio and television host, voice-over artist, emcee and author of 30 Days of Flavia. She presents a mid-morning radio show (AM-PM Show) on 91.3 Capital FM and is a VJ for Channel O. She is currently playing the role of Kamali Tenywa (lead role) in Uganda's exciting, action packed television series Beneath The Lies. She has hosted local, regional and international events including the Guinness Football Challenge and Big Brother Africa.

 

The Public Relations Association of Uganda is the only umbrella body of all communicators and PROS in both the private and public sector in the country. It provides different platforms for member engagement and participation which include; awarding exceptional PR Excellence, thought leadership, training and development, corporate social responsibility, networking, advocacy, mentorship, online learning among others.

Top 3 Ugandan brand PR crises that rocked the month of June 2016

 

June had three outstanding PR crises. This article strictly offers academic insight meant to create awareness about crisis PR management in Uganda. Therefore, it should be used for educational purposes and not viewed as an attack on institutions or individuals.

 

1. Airtel Uganda Money system blackout.

Airtel Uganda Mobile money system was off for some day in June which sparked online complaints. Even the APP was off. Airtel did not urgently update its customers why the system was completely off and when it would be restored. I personally did not receive any update. This was bad PR and gave critics an option to come up with the theories to understand how it started. Airtel came up to defend it's position regarding the crisis surrounding it's mobile payments service. Airtel Uganda only remembered to apologise to is customers after restoring the system. During the same time there was a campaign for Airtel money subscribers from Wednesday 22 June to Sunday 27 June.Among other things customers sent mobile money for free.

 

Excerpt from a local website

"Following an upgrade of the Airtel Money platform, a few of our customers have experienced intermittent service over the last 7 days. The platform has been down undergoing a series of upgrades to enable our customers enjoy an improved and superior customer experience" Paul Langlois, Airtel Money Director. Airtel Uganda further explained that "In light of the growth that we have experienced in the recent past, it was imperative that regular improvements are carried out. This upgrade will eliminate issues of capacity in terms of timeouts while transacting especially during peak times,"

 

 

2. URA twitter account goes "mute" after a controversial discussion.

Social media fraternity was in shock after URA went quiet on Twitter. Uganda Revenue Authority [URA] Commissioner General Doris Akol found herself at a loss of words after a tweep engaged her over taxation. The authority was holding a live Twitter session running under the hashtag #AskTheCG. URA account did not respond to further questions of a tweep regarding taxation despite him pressing on. This incident dented the transparency culture of URA.It was as if they are hiding something. At least the URA team would have diverted the tweep or taken the discussion offline but not keeping quiet.

 

 

 

 

 

 

 

3. UCU allegedly bans non-Anglican worship at own campus.

A local Ugandan Newspaper broke the news that Uganda Christian University Mukono (UCU) had banned non-Anglicans from worshipping at the campus, saying the institution is founded on the Anglican faith and values which need to be given space and protected from interference by other religious faiths. . It is commendable that University came out to respond to the issue.

A statement by UCU's Manager Communications and Marketing Ganzi M. Isharaza did know refute the claims but it offered sketchy details.

 

Part of the university statement read "We are unapologetically Christian and aspire to live up to that standard in faith and deeds. Because we are a university founded on Christian values, we are mandated by the University Council and ultimately the Province of the Church of Uganda, through the House of Bishops to affirm, defend and promote the Christian identity of the University, including on its campuses, in accordance with the University's Instruments of Identity."

 

Ivan N Baliboola

PR and organizational Diagnosis specialist.

nbaliboola@gmail.com